Employers: It is as important to the success of your Block Island
business as achieving your annual sales goals. Yet how much time,
resources and action steps are adequately dedicated to recruiting
qualified summer help?
All successful businesses have an annual marketing plan. A solid
annual marketing plan allows you to better manage your
advertising/marketing dollars, helps organize your monthly
promotions based on your sales goals, and lets you prepare in
advance for your seasonal campaigns. An annual recruiting plan is
no different.
The following steps ensure a successful strategy in hiring the best
candidate for your Block Island business.
Develop a Budget Review of the past 2 years’ spending trends on
recruiting, including newspaper ads, internet ads, job fairs and
any other dollars dedicated exclusively to recruiting. Establish a
realistic recruiting budget based on current needs and possible
future expansion.
Put your plan in writing when you plan your recruiting efforts in
advance you avoid the disasters that result from last minute
hiring. Ninety days out should provide enough time to recruit
full-time staff. Part-time staff could be handled 60 days out.